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Adholes launches experimental ad campaign

by Adholes On The Inside
Thursday, January 18, 2007. 09:42AM

      

Adholes will be releasing this banner as a teaser campaign included in an email blast for the New York Festivals. It will also be appearing on select industry websites in an effort to drive new membership.

The idea was created in partnership with Tom Mullen of Exit3a.com, a long time Adhole advocate and renowned writer. Marc Lefton also designed and wrote parts of the campaign.

Instead of trying to be funny in the ad, Adholes felt that teasing an audience full of award winners and potential award winners would attract only the most curious creatives out there. And curious, extroverted creatives are the exact type of people Adholes needs. In a way, the campaign is self-selecting.

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Comments

 15 shown
Saturday, June 9, 2007. 05:37AM by Jonah Hughes
When will the test results be posted?
Friday, January 26, 2007. 04:54AM by michael Iva
I'm mesmerized by this test. I can't take my eyes off it.
Tuesday, January 23, 2007. 04:16PM by Jonah Hughes
I like any test that does not require a No.2 pencil. Matter of fact, I took this test in pen.
Friday, January 19, 2007. 03:31PM by Buddy 'Friendly' Wachenheimer
Seriously, this is a Buddy 'Friendly' Wachenheimer level sales pitch. A first-class piece of showmanship, smart posturing, verbal wizardry and tasty image manipulation. Such a deal! It's that good. I'm impressed already! (What can I say, my close personal friend Tom, and my favorite pal Marc did it.) Bravo chums! The New York Festivals ain’t to shabby either, they realized that Adholes has the US internet market cornered for it’s membership comprised of thousands of past advertising award winners or future award winning wannabes scrambling to get more attention, or their first taste of fame, fortune, respect and groupie sex favors. That Lisa Roman is one smart cookie alright (up to three drinks and dinner now). BTW, don’t forget to remember-- vote Buddy Friendly for President in 2008.
Friday, January 19, 2007. 01:58PM by Jessan Dunn Otis
By the way --- nicely done -- kudos Tom and Marc!
Friday, January 19, 2007. 01:56PM by Jessan Dunn Otis
*clicked* in the required places, pulled up the "test", read all the "yeses" and "noes" and "maybes" and ALL the last questions and...got 100% for being "lazy." But - peeshaw! I knew that a long time ago, when I first joined and became an - ADHOLE! Huzzah!
Friday, January 19, 2007. 09:50AM by michael Iva
WOW!!!!! This is the most excitement I've ever seen happening around Adholes in the past year. Great job guys!!!! Very avant-garde program!!! Love your work!! The New York Festivals are the best!.................................. how was the tone and inflection on that take, OK? Good! Marc, where's my session fee check? Don't forget my residuals.)
Friday, January 19, 2007. 05:30AM by Jeffrey McGivens
I failed.
Friday, January 19, 2007. 04:46AM by EXIT3A .com
Gracias
Thursday, January 18, 2007. 10:05PM by michael Iva
Sí........Ése es un pedazo de publicidad interactiva. Muy moderno. Apunta a consumidor. Bulls-eye. Los movimientos salieron, y recto, dentro de la pista del consumidor. Amor. Impresionante. Fenomenal. Grande. Ganador. Etc.
Thursday, January 18, 2007. 04:13PM by EXIT3A .com
That's a piece of interactive advertising. Very modern. Targets the consumer. Bulls-eye. Moves left, and right, inside the consumer’s head. Love it. Awesome. Phenomenal. Great. Winner. Etc. Does it come in Spanish?
Thursday, January 18, 2007. 04:04PM by Marc Lefton
Then Marc, you passed! Congrats, you're an Adhole.
Thursday, January 18, 2007. 03:06PM by Marc Rapp
I hate tests.
Thursday, January 18, 2007. 02:12PM by Lisa Roman
I do, of course, think it's Fab.
Thursday, January 18, 2007. 01:03PM by Buddy 'Friendly' Wachenheimer
Pretty colors!

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